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Fashion

Here’s Why Girls Can’t Get Enough of TTYA London’s New Campaign

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Following their stellar Lagos Fashion Week showing and their summer edit of the collection available exclusively on ASOS, TTYA London releases the campaign for its Corruption Tour collection inspired by TTYA London founder Irene Agbontaen’s Nigerian heritage.

Featuring hot pink tailored suits with bespoke brooches, silk shirts, delicate indigo dyed snakeskin chiffon evening dresses alongside woven cotton beach dresses and silk mustard playsuits with matching headscarves. TTYA London also designed two bespoke Ankara prints traditionally used for celebrations to represent the local artisans in and around Lagos.

“The whole collection is a celebration of representation and empowerment. Empowering all
women to feel confident and proud of our heritage. I was honoured to be asked to create a
collection for Lagos Fashion Week and have my first TTYA London runway show. I’ve been
overwhelmed by the response to the collection and to have ASOS – a long term supporter of
TTYA London create an edit for you all to buy has been a dream come true.” – Irene TTYA

Check out the campaign images below:

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Credits

Photography by @shotbydaliadias

Hair @goodhairltd

Makeup @iamdodos

Models: @edithojeh @ednaojeh

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Captured in Lagos, Nigeria.

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