On January 24, 2025, Showmax’s most recent Nigerian original series, “Under the Influence,” debuted, providing viewers with a perceptive glimpse into the realm of social media celebrity and its effects on today’s youth.
The series explores the relationships, goals, and challenges of young Nigerians navigating the internet age and was written and directed by Wande Thomas, the founder and creative director of UrbanGidi.
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Introducing the Lead Cast:
Dami, played by Iremide Adeoye
Iremide, an award-winning actor and entertainer, plays Dami, a 21-year-old fresh college graduate who goes viral on the internet following a tirade. Dami’s journey delves into identity, familial pressure, and the addicting aspect of social media validation as he struggles with unexpected stardom.
Oye, played by Isioma Okey-Nwosu
Isioma, who is well-known for his part in Africa Magic’s original “Uriri,” adds humor and realism to the role of Oye, Dami’s devoted but frequently erratic buddy.
His interpretation deepens the story by highlighting the difficulties of negotiating friendship and living in a technologically connected environment.
Funmbi Oguntoye as Amaka
Funmbi plays Amaka, a 20-year-old social media influencer who has been in the limelight since she was 17. Despite her outward confidence and success, Amaka grapples with a growing sense of disillusionment with the influencer industry. Her interactions with Dami reveal her vulnerability and desire for genuine connection.
Dante Okere as Ebuka
Dante embodies Ebuka, a 28-year-old seasoned influencer with a knack for manipulating the system and those within it. As a smooth talker who exerts control over Amaka, Ebuka feels threatened by Dami’s emergence and schemes to undermine him. Dante’s performance offers a glimpse into the toxic side of influencer culture.
Eva Ibiam as Ivie
Ivie, played by Eva Ibiam, is a 30-year-old artist whose serene manner has been influenced by her life experiences. Reputable for her parts in “Clearly,” “I See You,” “The Party,” and “No Compliments,” Eva gives Ivie dimension as a mediator between Dami and his brother Ayo, assisting them in comprehending one another’s viewpoints.
New episodes of “Under the Influence” are released every Friday and are now available for streaming on Showmax. Highlighting the struggles and victories of young Nigerians in their search for identity and purpose amid the lure of social media stardom, the series provides an engaging examination of the digital age.
For a glimpse into this captivating series, watch the official trailer below: